29 July 2017

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Success Stories

Love China: Yo! China

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Chinese food, once considered to be the USP of street food market in India has witnessed a revolution of sorts with the popularity of authentic Chinese restaurant chain Yo! China. Brainchild of Ashish Kapur who is the co founder and Managing Director, Yo! China aims to deliver high quality Chinese food at value prices served in an international and trendy ambience. Presently, Yo! China operates in 51 outlets across 14 cities and aims to open over 200 outlets by 2015.

Product line driven by the requirements of the SMEs

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“With a lot of SMEs having little technical knowledge, they often have trouble in finding the right solution for their business. Once they have finalised a solution, it takes months to develop and test the system to make it production ready” says Rajiv Kumar about the delusions of SMEs. Through his company Manusis Technologies, Rajiv targets the needs and complexities faced by small and medium entrepreneurs and individual entrepreneurs, through his company.

At Par with Global Fashion Trends

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Global brands in footwear are very popular among Indians. Among the foreign brands in India, the class conscious and fashionable Italian and Russian brands are dearer for the fashion conscious Indian consumers. As the footwear industry in India is growing incredibly, and Indians are demanding branded products, there are immense opportunities, both for importers as well as exporters.

Lenskart: Scaling to Become the Largest Eyewear Business in the Country

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As more and more consumers are now shopping online, the e-commerce industry is expanding its horizon with the rise of niche e-commerce retail and online services, as profitability and margins would be higher for such business models. This business model has caught the attention of Peyush Bansal, a passionate online entrepreneur and former Microsoft product manager. Founded by Peyush, Lenskart.com is India’s only dedicated e-retailer of eyeglasses, sunglasses and contact lenses. Incepted in 2010, in the last three years, the company has seen remarkable growth with a 300% increase in its turnover and an employee strength that currently stands at 150.

Fan Merchandise business model in India: Blue Gape

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The 21-year-old Ayush Varshney and 23 year old Sahil Baghla stepped out of IIT Kanpur last year with a clear vision in mind. These hyperactive duos did not sit through campus placements, but rather chose to be entrepreneurs and they knew that no corporate could offer them a match to what the already had in hand. Started operating out of their hostel rooms, Bluegape.com, is a fan merchandising outlet which now has a turnover of Rs 5 crore.

Last Updated ( Sunday, 02 February 2014 14:43 )

Connecting Cabbies with Customers

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As Raghu and Aprameya, two graduates from IIM Ahemedabad brainstormed and stumbled upon ideas, they realized that there is a need to reduce the time of prolonged wait for a taxi in the country. “Our previous jobs took us around the country, and frequent delays on these trips due to unreliable cab services had set the thinking” says the duo. And the seed of TaxiForSure was sown. TaxiForSure, as the name suggests, is a cab aggregation business started its operations in June 2011. Since 2 years of inception and one year of seed funding, TaxiForSure.com now had recorded a 40% month on month growth.

Providing Analytical Sensibility for a Better Shopping Experience

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The growing popularity of e commerce platforms along with evolution of technology has changed the retail shopping patterns. Traditional shopping stores and marts are facing a challenge to innovate and offer valuable shopping experience to the end user and are looking at technology solutions like never before. With the consumer becoming smarter and more oriented, the retail market is at crossroads of their future roadmap.

Last Updated ( Friday, 06 December 2013 13:42 )

Painting- a Strategy for Business!

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Wall painting is a cost effective direct marketing technique for big brands. Big companies prefer wall-painting in rural and semi urban area if the target market to be covered is huge with a limited budget.

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