Explore Google+: Must for SMEs
When Google+ was launched in the mid of last year, it had bought some hopes for the Small and Medium Enterprise (SMEs). As the search engine giant announced that it would soon be introducing a profile page for SMEs.
Interestingly, the Google+ has got some features which will benefit the SMBs across the globe. One of the most significant features is its ability to categorise friends, family and business contacts into 'circles', which SMBs can effectively make use of.
Using 'circles' on Google+, a business could create circles for existing clients, leads, partners, suppliers and professional contacts. The content and information could be shared on the basis of the interests and needs of each circle. This makes it easy to provide content that may be relevant to one group but not relevant to other groups.