Six Tips To Run a Successful Startup

With a new buzz and initiatives taken by the Indian Government like “Make in India” and “Start-up India” India’s start-up scenario over the last decade has been in the limelight in recent years. These initiatives gave birth to several investors, start-ups, and accelerators, to support and promote an individual’s entrepreneurial journey. All these activities have resulted in a decent boom…

Shoestring Budget Planning for Marketing

Market planning or budget planning plays a major role in business marketing, further providing means for business growth and success. It outlines the costs involved, strategies to implement, smart tactics and estimated results to achieve over a specific time period. Having a good market plan helps the entire team focus and work towards specific goals, which is extremely important for…

The Use of Third-Party and Fourth-Party Logistics in Small Businesses

Business Logistics simply means having the products or services reach the consumer from the supplier. Logistics is a part of Supply Chain Management and deals with controlling the storage and flow of products in order to meet the customer’s requirements. Logistics management becomes necessary especially when the businesses impose a budget on the storage and flow of inventory. Also, when…